Satisfying Your Clients Want for Velocity In the present day

Advertising and marketing Podcast with Jay Baer

On this episode of the Duct Tape Advertising and marketing Podcast, I interview Jay Baer. Jay is a buyer expertise and digital advertising and marketing pioneer, knowledgeable, advisor, researcher, and analyst. Jay has written 6 best-selling books and based 5, multi-million greenback corporations. His very fashionable twice-monthly e-newsletter is at TheBaerFacts.com.

Key Takeaway:

How briskly is quick sufficient for right now’s demanding customers? Your clients are deciding to purchase from you right now (and each day) primarily based on how briskly you’re (or aren’t). On this episode, I discuss with Jay Baer, a buyer expertise and digital advertising and marketing knowledgeable, about his newest examine: Time To Win. This nationwide examine of greater than 1,900 customers is a deep dive into the crucial correlation between pace and buyer satisfaction, loyalty, buy propensity, and extra.

Questions I ask Jay Baer:

• [2:01] What was the methodology for The Time To Win analysis examine?
• [3:10] Is the most important speculation right here that the sooner you possibly can reply the higher?
• [4:11] So I name companies right now and I discover myself giving them a move as a result of I do know it’s arduous to get assist right now – are you suggesting that I’m an outlier with this mindset?
• [5:01] How do you see the variations within the want for pace in your communication with new prospects which might be coming in through lead gen and with those that are already current clients?
• [7:18] Is there a particular response time quantity you need to reply in?
• [11:54] What technology was the least affected person technology?
• [12:59] The standard small enterprise house owners are on the market saying they’ve so many channels to maintain up with to answer shoppers, clients, or prospects and that it’s arduous to maintain up – who’s received time for all of that?
• [14:23] May you additionally make the leap and say you can cost extra should you responded sooner?
• [16:05] Do you run the chance of that being off-putting?
• [17:08] Does pace fall into the constructing belief?
• [19:19] What function does automating pace play?

Like this present? Click on on over and give us a assessment on iTunes, please!

This episode of the Duct Tape Advertising and marketing Podcast is dropped at you by the HubSpot Podcast Community.

HubSpot Podcast Community is the audio vacation spot for enterprise professionals who search one of the best training and inspiration on the way to develop a enterprise.